SEO Contest for Charity

6:41 PM
The SEO contest has been announced by the webmaster community forum Webmaster-talk.com. The keyword phrase for the contest is: "retsambew dash klat for Charity" which means "webmaster dash talk" spelled backwords. The end date is Friday 01 September 2006. To win the website will need to rank the highest for a brand new domain and a keyword phrase "retsambew dash klat for Charity" in Google. The total cash value of the prizes is $5,810.30. The contest conditions stipulate that one must use a brand new domain name and the winning page must link to a charity of your choice from Give.org.

Search Party News Article

9:54 PM
Advanet has been mentioned in the Fairfax Business Network article which deals with SEO business in Australia. Three leading search engine marketing companies have been selected by a journalist from the Sydney Morning Herald to provide the advice and opinions about the current state of the Internet marketing game.
The extensive news article covers advice on search friendly aspects of the web design and how to achieve higher placements on search engines. To add some spice to rather technical SEO subject, speed dating company has been chosen as a case study. And for those who want to stay incognito, there are also hints about how to disappear from the search engine results. I guess most of us will want to do just the opposite, so I encourage you to read Coming to the aid of the search party.

SEO and Journalism

11:11 PM
How to give your post or an article search engine friendly title? That is the question which some journalists and bloggers are considering. The New York Times in the recent article This Boring Headline Is Written for Google is elaborating on how to attract search engine spiders and do not bore readers at the same time. It will be a difficult act to balance.
"The news media are gingerly stepping into the field of SEO. It is a booming business, estimated at $1.25 billion in revenue worldwide last year, and projected to more than double this year. SEO seems to be an endless chess game. The optimizer wizards devise some technical trick to outwit the search-engine algorithms that rank the results of a search. The search engines periodically change their algorithms to thwart such self-interested manipulation, and the game starts again."